GO:OD AM Tour Merchandise & Promotion
Creative Brief
In my Visual Design & Art Direction class, I was challenged to design a multi-touchpoint campaign to promote an existing brand.
I chose to design promo for the late rapper, Mac Miller’s, GO:OD AM album and position it as a tribute tour for the artist.
Deliverables
Album poster with song titles
Hyper sign design for concert venues
Vinyl Packaging
(3) Song Posters