Not only the most cheeky & stylish hummingbird nectar on the shelves but eco-conscious too!
Designed to be a disruptor in the market - Nectar Bar is bottled in 100% glass containers, which are much easier to repurpose and recycle, compared to their plastic counterparts.
This brand was hand-crafted every step of the way, for a semester-long package design project.
All art direction, copywriting, brand strategy, product photography, and label & package printing were done (with love) by Carly Rion
Paperboard Package Design - Front View
Paperboard Package Design - Back View
Label Designs - 2 Stylized Bottles
Label Designs - Single Bottle
My professor assigned me with a product (hummingbird nectar) and 2 Pantone Colors + Solid Black, and the challenge was to design branding, packaging, and promotional Ads using these specific parameters.
